Does free stuff equal free words?
No. I won’t write about products solely because I’ve been sent them. If you’re a brand or PR reading this, I hope you can understand why sending a press sample can never be a guarantee of coverage.
My loyal readership has been built over the years by being upfront, honest and transparent and I’m really grateful for the fact people feel they can trust my recommendations. I hope you can tell from the balanced tone of my review posts that I only say I really like something if I truly do really like it.
Of course, I do receive press samples and perks (and always state so when that’s the case as I just find it easier all round – not to mention the fact that IT’S THE LAW), but whether I’ve been sent something or not will never sway my opinion. I don’t write about the majority of things that I am sent, PRs don’t like this of course (ahem, sorry PRs!) but it’s crucially important to me to only endorse things I believe in. If I said average things were fantastic, I’d quickly lose my readers. Similarly, I buy plenty of stuff off the back of good reviews from other writers, so I’d be pretty miffed if I was being mislead all the time.
We all work hard for our money, we don’t want to waste it on nonsense.
What about sponsored posts?
If a post is sponsored it will ALWAYS be marked as such, no exceptions. It’s the law but more importantly, it’s just the moral thing to do.
I turn down sponsored posts immediately if it’s not relevant or I don’t like the product and I work hard to make sure the sponsored posts on this site are still as useful and amusing to read as any other post would be. I turn down paid work all the time because, quite simply, I can’t bring myself to lie. Integrity is everything.
The bottom line? If I say something is good – whether it’s a sponsored post or not – I promise you it really is.
If you read about something on this site and click through to a retailer and buy it, I may get a few pennies. We are literally talking pennies. I work with hundreds of brands on an automatic affiliate basis via Skimlinks and, as such, I may get a (bloody tiny) commission if I refer a successful purchase. I link to sites I don’t have an affiliate relationship with and I link to sites I do have an affiliate relationship with – affiliate status doesn’t affect my decision whether or not to write about something. Skimlinks automatically converts links where it can.
I highly recommend Skimlinks to both publishers (bloggers/site owners etc) AND merchants/retailers, it’s just so bloody simple to use. If you wanna get into affiliate stuff without ever having to use your brain, Skimlinks is for you. Click on the pretty banner for more info.
Cookies (not the triple choc chip kind)
What are cookies, when talking about the boring non yummy kind?
A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.
Cookies can be used by web servers to identity and track users as they navigate different pages on a website and identify users returning to a website, but cookies do not contain any information that personally identifies you.
Cookies actually make your web experience better, but the EU says we have to disclose them as if they’re something to have a panic attack about. They’ll be straightening our bananas next.
Everything is anonymised so I don’t actually know who you are, but I might know you live in France and book a lot of holidays and like skiing. Let’s go skiing together some day?
You can easily block cookies or delete cookies, although this will have a negative impact on your browsing experience all over the interwebz, not just on this site. Cookies can be removed or declined by changing your web browser settings. For more info please visit www.allaboutcookies.org. And don’t have nightmares.
Who does the best cookies in London?
I haven’t tried them all, but I like Ben’s.