“Dinsey has turned getting dressed into a successful business model” ~ The Observer
“One of London’s 1000 Most Influential People” ~ The Evening Standard
“A constant distraction to others” ~ Year 9 Science Teacher
“Changing the face of the fashion industry” ~ Stylist Magazine
“It is, perhaps, a curious career for a woman who graduated from UCL in economics, business and East European Studies in 2008, but Dinsey insists she never liked the traditional office environment.” ~ The Guardian
“Frank and funny” ~ The Sun
“Not had children yet” ~ Mum
“She is as happy to appear in Primark as she is in Prada” ~ The Belfast Telegraph
“The next Mark Zuckerberg” ~ Company Magazine
“Newsnight bunnygirl” ~ Daily Mail
“For evidence that social networking websites fuel an unhealthy fascination with the everyday lives of others, look no further than Poppy Dinsey” ~ The Daily Telegraph
“Never unloads the dishwasher” ~ Husband
“Poppy quickly resonated with fashion fans bored with the unrealistic price tags and body shapes seen in the pages of glossy magazines” ~ The Sun
Location: West London (I know)
Job: I founded the fashion social network What I Wore Today (WIWT) back in 2010 and have worked with countless brands since on everything from consultancy on influencer outreach to video presenting to events to plain and simple copywriting. I closed WIWT in 2016 when it became clear it could no longer compete with Instagram, though I’m proud that the #WIWT hashtag has been used a subtle 13.6 million times on the platform. I am currently a SAHM to twin boys.
Likes: Issa dresses, burritos, taxis, In the Line of Fire, golden retrievers, Chicharito, hot sauce, duvets, realising I have my charger in my handbag.
Dislikes: The spotlights that flash in our lounge, French grammar, people who arrive early, MASS HYSTERIA ON TWITTER, creepers, realising I don’t have my charger in my handbag.
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